Seashore Construction Corp.

Fall in Love With Your Home Again

Seashore Construction has served the South Jersey community for over 40 years, when founder and proud Marine Gary Johnson started the business as a small independent roofing company. Over the years, the family-owned business grew by expanding service lines and developing strong relationships in the community.

Seashore partnered with REV as their Outsourced Marketing Team to develop and implement a marketing strategy designed to raise brand awareness and drive leads for roofing, siding and windows. In addition, the campaign expanded to include a new market when they opened a new office in Marlton, New Jersey.

Challenge

Seashore was faced with the challenge of standing out in an extremely crowded marketplace (roofing, siding and windows) during uncertain economic times. They also needed a strategy for expanding beyond the shore to the Marlton area.

As they set their sights on expanding into other areas of South Jersey beyond the shore, it was the perfect time to dedicate resources to develop a broader marketing plan.

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Our Approach

Trying to identify the right platforms with the proper investment can be a daunting task for any company. It was crucial for Seashore to understand their marketing investment, so we worked with them to develop a holistic campaign with a variety of digital and traditional tactics to support their goals. As their Outsourced Marketing Team, we built a trusted relationship with leadership and worked side by side with them to implement the strategy.

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Customized Solutions

Design & Develop Website
Digital Advertising Campaign (Google, Facebook, Instagram, YouTube)
Video
Spotify
Email Marketing
SEO
Print Advertising
Print Collateral
Event Materials
Outdoor Signage
Merch Design
Creative Support

Impact

We continue to work with Seashore to implement their strategic marketing campaign. Over the last three years their digital presence has grown substantially across all channels improving brand awareness with key target audiences and driving leads. Moving forward, our goal is to consistently include creative new strategies to keep the campaign fresh.